That's the title (but without the punctuation at the end) of a New York Times article that begins with this implausible sentence: "Fabiano Caruana is a chess champion all but made for the age of social media." The article offers a nice profile of Caruana, with some coverage of Magnus Carlsen thrown in, but there's little in the piece to suggest that Caruana is likely to be a social media star beyond the confines of the chess community. (Of course, I'd be very happy to be wrong about this!) Have a look and see for yourselves.
(HT: Bob Banta)